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Fuse: Make the most of your ingredients

This was my debut

UX Project!

2-week Learn & Work Sprint 

@ GENERAL ASSEMBLY UXDI COURSE

2-13 AUG 2021

CHALLENGE

Conduct User Research and create a Mobile App 

TOOLS

Miro

Figma

 

ROLE

UX Designer

UX Researcher

Background

 

As I started to cook more during the lockdown, I noticed a certain level of planning and coordination required to ensure my ingredients do not go to waste.

 

I was interested in finding out how other home-chefs are managing this and how a mobile app can help improve their process.

Design Process
DISCOVER

User Interview

DEFINE

 

User Persona

Problem Statement

DESIGN

 

Ideation

Sketching

DELIVER

 

Mid-fi Prototype

Next Steps

User Research

 

In trying to understand how a typical Singaporean contribute to food waste in their cooking process, I interviewed 8 Singaporean adults who cook on a regular basis (3-4 times a week) to understand their habits and perspectives. After the interviews, I transcribed them and used affinity mapping to identify common trends.

User Research
💬 Discussion Topics
Motivation & Influences
  • Why do they cook?

    • What do they like and dislike about it?

  • Sources of inspiration

    • How do they decide what to cook?

    • How often do they try new dishes?

  • Thoughts on food waste

    • How do users feel about food waste

    • Do users consciously act to avoid it?

Habits & Processes
  • Frequency of cooking and level of planning involved

    • Planning process

    • Are users methodical or spontaneous when planning for what to cook?

    • What is their grocery shopping process and preferences?

  • Organisation of ingredients

    • How they organise and keep track of groceries

    • What are some challenges they face in this aspect

🔎 Key Findings
🔎 Smaller Trends

 

After 5 users, responses were starting to get repetitive. However, I did manage to identify some secondary trends that could come in handy for solutioning.

The Problem
Defining the Problem

 

While synthesising the findings into a user persona, I created 3 context-based scenarios as a point of reference during solutioning phase.

user persona.png
Problem Statement

 

People who do not like repeating meals needs to know what else they can do with their ingredients so that they can have a variety of meals everyday with their groceries.

Solutioning

 

To enable homechefs to create a variety of recipes, the app helps them search for a variety of recipes that they can create with the recipes they have on hand. Additionally, they will be able to learn about ingredients, such as alternatives and storage tips that help maintain the quality of various food items.

Solutioning
Sketches
P1 sketch_2 copy.jpg
Wireframes
Demo & Final Prototype
How it works
Next Steps
Next Steps

✅ Usability Testing and reiterating

Test, flesh out all relevant pages, and reiterate based on feedback.

📍 Location-based integration

Better integrate the app with local supermarkets near users by showing them which supermarket has the right portion for the recipe they need

🔗 Social feature

Allow users to share ingredients with friends and neighbours to further reduce food wastage

Thoughts & Reflections

📝 Learning about User Interviews

I started out by conducting 10 user interviews, and then realised that I didn't have sufficient time to transcribe them and do affinity mapping within the time frame. I also realised that I might have focussed on too many topics at the start, which prolonged my interviews and research synthesis time.

 

Working on this project gave me a better idea on how long it takes to synthesise user interviews. My learning would be to keep topics of discussions as focussed as possible to maintain efficiency, especially in instances of timeline constraints. 

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